It is crucial as an entrepreneur to have a new product development process in place to ensure a constant cycle of innovation. A new product development process is about identifying, understanding, and solving problems that exist in the marketplace. As a startup or early-stage venture, you must have a way to validate, create, and test... Continue Reading →
Today large brands undervalue the power of influencer marketing. As a result, it is cheaper and more effective utilizing influencer marketing for startups.
The 2019 FinTech trends meetup highlighted changes for consumers. If you haven't noticed FinTechs creeping into your daily life, it is likely you will soon.
Growing and marketing a technology company is different than other industries. New technology often is misunderstood, mischaracterized, or simply too technical for most people to understand. How do you grow a technology business like Salesforce or YouTube? In Crossing the Chasm Geoffrey Moore discusses how the notion of the hockey stick growth, the up and... Continue Reading →
Setting your own hours, being your own boss - oh the life of an entrepreneur. You can do what you want when you want because you are the boss. Right? Not so fast says Ben Horowitz in his book The Hard Things about Hard Things. Horowitz talks about his time as CEO of Opsware a... Continue Reading →
The Lean Startup is a highly recommended book among tech entrepreneurs and folks that operate in the tech industry. I myself have heard CEOs I work with reference principles from The Lean Startup in their product development strategies. In fact, the first time I heard the term MVP - I wasn’t sure if the CEO... Continue Reading →
The information age is a term we have been using for decades now to describe the rise of technology in society. Without a doubt, technology is continuously changing our lives. From 2007 when we were introduced to the iPhone and now it's difficult to imagine life without smartphones. With the rise of cloud computing, AI,... Continue Reading →
Blockchain is the latest technology that has the potential to alter people's lives in the future. The mania surrounding Bitcoin and other cryptocurrencies is growing and growing as I write this post in late December 2017. I truly believe that this technology has potential to really impact our world and that is what the book... Continue Reading →